Anniversary Mural

Multimedia production

University Marketing and Communications uses photography and videography to further enhance and display the strategic priorities of the University.

UMC works to produce a limited number of high-quality, digital photo and video projects that have the greatest potential to:

  • Recruit and retain students
  • Impact brand perception of the university
  • Reach a large, external audience
  • Help fundraising efforts

There are a variety of factors that we consider when evaluating campus community requests for videos, including but not limited to the intended use, target audiences and staff availability.