Johnson Innovation Speaker Series

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USC Upstate’s Johnson College of Business and Economics proudly presents:


Global innovation and strategy expert, bestselling author, and advisor to MIT's Practical Impact Alliance and Judge Business School, Cambridge University

“How Frugal Innovation Can Drive Sustainable Growth”

Date of Event Thursday, Nov. 4, 2021
Time of Event 12:10 pm - 1:10 pm

George Dean Johnson, Jr. College of Business and Economics

Room 150 (BMW classroom)

160 East St. John Street, Spartanburg Map Location to the George

This will be an in-person event and registration is required.

Register Today

For those who wish to watch the event remotely, a livestream will be available as the event begins.

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Watch recording of the livetream. 

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Dr. Simone Bhan Ahuja is the founder of Blood Orange, a global innovation and strategy firm headquartered in Minneapolis, USA. She is co-author of the international bestseller Jugaad
Innovation, called “the most comprehensive book yet on the subject” on frugal innovation by The Economist. Her most recent book, Disrupt-It-Yourself (HarperCollins Leadership, 2019), with a foreword by Stanley Black & Decker CEO Jim Loree, examines how large, established organizations can act more like fast and frugal startups. This practical innovation playbook makes clear how and why leaders must support the passionate and purpose-driven “intrapreneurs” inside their organizations in order to drive innovation and a path to sustainable growth.

Dr. Ahuja serves as an advisor to MIT’s Practical Impact Alliance and has served as an advisor to the Centre for India & Global Business at Judge Business School, University of Cambridge. She provides innovation and strategy advisory and consulting services to organizations including 3M, UnitedHealth Group, Procter & Gamble, Target Corp., Stanley Black & Decker, and the World Economic Forum. She is a regular contributor to the Harvard Business Review online, a member of the board of trustees of the Walker Art Center in Minneapolis, and a practitioner of improvisational comedy.

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Seminar is FREE, and includes a box lunch.

Advance registration is required. For more information, contact Brian Brady, director, Center for Entrepreneurship and Innovation, at or at 864-503-7623